LINCOLN CLIMATE COMISSION
During my time at Optima Design Consultants, Lincoln City Council engaged the agency to craft the campaign identity for its ambitious 2030 Climate Action Plan. The design needed to be approachable, inclusive, and engaging to ensure maximum reach and impact across the community.
The campaign’s scope included delivering a comprehensive Climate Action Plan report, a series of dynamic social media posts, and an animated video.
Unfortunately, my proposed concept for the campaign design wasn’t selected by the client. However, I had the chance to contribute in a different way by applying my foundational After Effects skills to bring my colleague’s winning design to life.